Wednesday, 15 October 2014

Recap of lecture dated 14.10.2014

The lecture on Tuesday started with anxiety on everyone face as there was a challenge given to our batch ( vivas of mktg chp 1 of Philip Kotler ) which was going to decide whether Ankush sir will continue to teach our batch or no and we successfully had passed the first round of our test.
 The man of the match being Shekhar along with the support of Rushikesh, Neha and the second - third benchers.
 The lecture continued with the same discussing about the marketing chp 1.
It ended with 3 resolutions :
1) Reading should be reflected.
2) Mktg chp 2 Philip Kotler ppt should be ready post diwali i.e after 27th.
3) Relate your hypothetical product with Kotler's 1st chp with PPK ( presentation, presentability and knowledge) in the next presentation.

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